Role: Content Strategy Director
I currently manage a team of five, overseeing all of our editorial and social calendars. I set the strategy to increase our web, embed, and API traffic and in the span of one and a half years, I helped drive our social impressions to over 4 billion impressions as well increasing our engagement by 100%.
Below are some of the top performing GIFs that I made!
Role: Sr. Content Manager
Lead social marketer and content strategist for ADD52, Russell Simmons and Steve Rifkind's pop-up music discovery platform
Reached over 102 million+ potential impressions on Facebook / Twitter for ADD52 properties through influencer integrations, light paid media, and content optimization in the span of 5 months
Role: Community Manager
Managed the 34 million+ social community of AMC shows on Facebook, Twitter, Tumblr, and Instagram
All things content for: The Walking Dead, Mad Men, Breaking Bad, Hell On Wheels, Talking Dead, The Killing, Freakshow
Role: Content Manager
Managed the 3MM+ fans/followers across Bravo properties on Facebook (one-off campaigns on Twitter/Tumblr)
All things content for: Real Housewives properties, Shahs of Sunset, Kandi Factory, Top Chef, Million Dollar Listing, Flipping Out, Kathy Griffin's My Life on the D List, Married to Medicine
Role: Social Media Manager
Project managed websites including, but not limited to, "The King's Speech," "Blue Valentine," and "Django Unchained."
Handled digital creative, PR (worked with major publishers such as Fandango, Movietickets, Huffington Post, to organize giveaways, digital exclusives)
Delivered over 30MM impressions
All the fun stuff I've worked on.